Hi and welcome to the first Spotify Artists blog on Best Practice.
From followers and playlisting through to notifications and easy sharing, Spotify has a range of tools and features that artists can use to find and engage with fans. The Best Practice posts will explain these tools and help artists and their teams get the most out of them.
To kick things off, we’re looking at Verification; something that every artist on Spotify should be doing and a great place to get started.
What is verification on Spotify?
Verification makes your page official (giving you the all important blue tick!) and provides additional functionality for you to communicate with your followers on Spotify. With a verified account, every time you release new music, create a playlist or announce a concert nearby, your followers will receive notifications. You can also share your favourite tracks and let followers know what you’ve been listening to. See here for more info: Sharing.
How do artists get verified?
We require a little information from you to get verified, but don’t worry, it’s quick and simple. Just visit the ‘Get Verified and Followed’ section on our website for more information and a step by step process.
For examples of verified profiles, check out the following artists on Spotify:
Verification is just the start. There’ll be plenty more tips and tricks that we’ll be offering you over the coming weeks and months.
For regular news & updates, follow the Spotify Artist Services team on Twitter: @spotifyartists